Personalised cupcake boxes are thriving in the packaging industry for all the right reasons.
When a bakery goes for personalised cupcake boxes, it chooses to have multiple advantages that cannot be achieved if you go for the usual cupcake boxes.
Before jumping into the why let us first know what material is the best for your personalised cupcake boxes.
Cardboard Boxes Are The Best For Cupcake Boxes
If you are new to the business and have no idea which packaging material to go for your personalised cupcake boxes, then you must know that cardboard boxes are one of the best materials to use.
Cardboard boxes are better than paperboard boxes because they are sturdier and better protect cupcakes.
If we move forward, there are more materials, but when you can get your job done in cardboard boxes on a concise budget, why spend more money on fancy materials?
They are sustainable and can help the environment better. You can have them in different sizes. These boxes are cost-effective and lightweight, which makes them customers’ favourite.
Now moving on to the why, let’s start with a few benefits of having personalised cupcake boxes.
They Create Your Brand’s Identity
Personalised cupcake boxes help in creating your brand’s identity. Now, you must know that contacting a good packaging company is necessary when you want to create an identity.
You can pick any colour, design font, or finish on your cupcake boxes to create an identity that is different from others.
One of the brands may like to have flashing colours with intricate designs, and that becomes their identity, while the other may like to have just a logo and a monochrome on the packaging box.
It depends on how you take your personalised cupcake boxes to the level of creating an identity.
How about you sit and think about your brand’s vision? It can have an impact on you picking an identity through customisation.
If your brand vision is to make people happy through your cupcakes, you must go for colours that will instantly put them in a fresh and happy mood.
How about having an ice blue colour or perhaps a lively pink colour? You can always go for red because when does red ever disappoint, right?
To top these boxes off, go pick a finishing. Your bulk cupcake boxes can be designed with a glossy look to create a beautiful final outlook of the packaging.
Following are some finishes other than gloss to try on your boxes.
- Embossing
- Debossing
- Matte
- Spot UV
- Hot Foil Stamping
Allows Sustainability
Yes, you heard it right. Going for personalised cupcake boxes allows the brand to be sustainable in the market.
How about choosing ink for printing that doesn’t create any negative impact on the ecology?
That does sound nice, and it is not even impossible to achieve. Since our environment is at stake, brands are switching to eco-friendly ways that include shutting down the lubricants for printing.
You can pick the soy ink extracted from the plant and have it on your boxes to create a green environment.
Not to forget, green packaging sells more than fancy packaging because customers now look forward to friendlier packaging.
You can pack your cupcakes in paper bags, or if you think paper bags cannot hold them because the weight of boxes is heavy, how about you try muslin or silk bags?
Customers love nothing more than reusable packaging. Their love for things that can be used for some other purpose is fantastic.
So why not give them what they are looking for? That’s one way of point scoring in front of customers.
They Are Affordable
Now we talk about the main issue. Personalised cupcake boxes are affordable because they are ordered in bulk. But how does that work exactly?
This works in simple ways. When buying wholesale cupcake boxes from a packaging company, you get all these fantastic discounts.
There are many packaging companies out there willing to provide you with wholesome rates, but you must look at other factors before moving on to placing an order with them.
But, not every company is competent enough to offer you the customisations, so you must never make any decision in haste. As you know, haste makes waste.
Many packaging companies offer discounted deals that you can avail of on your personalised cupcake boxes.
They Help In Customer Retention
Personalised cupcake boxes help in customer retention, but how exactly? Well, here’s a thing. When you are getting something that equally sits right on your demands won’t you buy that again?
Exactly, this is what a personalised cupcake box is going to do. Retaining customers and turning them into clients is a must if you want to thrive in the business.
You must always treat your customers nicely so they can return more and more to your bakery. When they see a small window on their cupcake boxes to satisfy that the cupcakes they wanted are precisely the same, it is when they like to return more and more to the bakery.
Always see what your customer wants and provide them with precisely that, even better things so they continue to come back.
What To Look For In A Packaging Company?
Now that we have covered the basics let us move forward to the importance of a packaging company. Your personalised cupcake boxes will thrive and fail because of your chosen company, so choose wisely.
- You must look at the following factors in a packaging company:
- The company must always have good standing experience in the market
- The company must provide a free sample
- The company must have reviews of previous clients
- It must give you a free quote
- The company must have safe shipping methods
- The company must provide the shipments on time
- It must have enough customisations to offer
- The company must offer affordable rates
Dodo Packaging – A Stop For Every Brand
Dodo Packaging fulfils the dream of having personalised cupcake boxes that creates an identity for your brand. If you want all the above-mentioned factors in your cupcake boxes, you must contact the company and satisfy yourself by talking to one of our spokespersons.
Get Your wholesale cupcake boxes UK today.
